Your e-Commerce website needs options and an unparalleled functionality that impresses your customers and makes the entire transaction easy and uniquely convenient for them and your employees.  This is what the people at Tate’s Bake Shop found out and why they sought out the help of the DCW team.  We replaced their old and outdated e-Commerce system with the latest Miva Merchant 5.5 platform and added several key features to meet the specific needs of their customers.  Some of these additions consisted of a personal address book for customer accounts and allowing them to store multiple shipping addresses.  Also, their customers can now select separate locations for delivery, per item in an order.Plus, each item has the option for an individual personal greeting to be attached and the option to select a future shipping date of the customer’s choice.  Included with these powerful new features are some customized modules, not supported by Miva Merchant, which gave more power and versatility on the administrative side of the transactions.  New and innovative ways were created to generate specialized reports, handle UPS batch processing, and manage customer accounts; and even a new option that lets the shop’s employees place orders on behalf of their customers was added.  All these changes combine for the e-Commerce overhaul Tate’s Bake Shop needed to meet the demands of their rapidly growing customer base.  Now, instead of worrying about how to handle the transaction process, they can concentrate on making the most delicious baked goods in the area.  It’s all about bringing your business into harmony with technology to bring about the best results.